Published On: Tue, May 19th, 2015

Vodafone Back To Growth After Ten Quarters Of Decline

Vodafone

AMAP’s 6 percent earnings growth propped up the company after a 2.4 percent earnings drop in Europe.

The world’s second telecoms giant, Vodafone (LON:VOD) on Tuesday reported growth in its quarterly sales after ten quarters of declines.

The telecoms giant reported earnings to the tune of 11.9 billion pounds for the year ended 31st March. The growth was due to increasing mobile internet across AMAP (Africa, the Middle East and Asia Pacific), with earnings growing by 6 percent against a decline of 2.4 percent in Europe during the fourth quarter. It said that data usage i.e. the amount of time people spend browsing the web grew by 106 percent in AMAP.

Vodafone reported revenue growth of 0.1 percent in the last quarter. The growth however small, after ten quarters of downfalls, indicates that the company’s turnaround plan is working. It is confident to achieve core earnings of 11.5-12 billion pounds in 2015-16, which again confirms the growth.

“We have seen increasing signs of stabilization in many of our European markets, supported by improvements in our commercial execution and very strong demand for data,” said Chief Executive Vittorio Colao.

Vodafone had been adversely affected by reductions in customer spending and price-cuts imposed by regulators. On Tuesday, the telecoms giant forecasted core earnings growth in 2016, after seven years of downfalls.

The annual revenue of Vodafone rose 10.1 percent to 42.2 billion pounds while operating profit fell by 150.3 percent to 1.96 billion pounds as it invested heavily in acquisitions and 4G.

It is believed that the European mobile market will be stable by 2016 and its further growth will be due to high-end services like fixed-line fiber services and 4G mobile connections. Vodafone can better exploit the opportunity by engaging in a program to improve high-end services by the way of building or buying, as only 13 percent of the European mobile customers use 4G and the market share in fixed services is only a small part of mobile services.

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