Published On: Mon, Jul 13th, 2015

Apple Places Cautious Orders For New iPad Pro Expected In November


The iPad Pro’s screen is expected to be a similar size to the 13-inch Macbook.

Earlier today the Digitimes released information from Apple’s upstream supply chain that it is set to launch a larger iPad called the iPad Pro in November which will take on Microsoft’s surface and Android tablets.

The report says that the larger iPad will launch “after mid-November” and that their supply chain will be supplying components for production in late September. It was also stated that Apple is being “cautious” with its order numbers and that the initial shipment volume for the iPad Pro is much lower than expected.

With the demand for tablets weakening a lot faster than anticipated, sales of the iPad, white-box and other brand tablets have all been seriously impacted recently. Due to the popularity of larger smartphones which have been nicknamed “Phablets” and tablet devices lacking new innovative applications, consumers have lost interest in tablets with iPad sales falling by 23% year on year. The overall market has also dropped by 6% in the same period showing a general declining market trend.

Spectators are expecting the larger iPad, which is rumored to come with a 12.9-inch screen, to resuscitate interest in Apple’s tablet. If the rumors are true the iPad will have a screen roughly the same size as one of Apple’s 13-inch MacBook’s, opening the tablet market to other users who once weren’t interested in smaller tablets.

When iOS 9 beta was released last month, iOS developers discovered certain features within code indicating an increased size for Apple’s new tablet. Apart from a high-resolution modifier hinting at the 264 PPI display that the iPad Pro shares with the third-generation iPad up to the iPad Air 2, the code also allows for the keyboard to be scaled to a larger size, which certainly suggests Apple has started developing its operating system around the larger tablet already.

Apple hasn’t officially announced the release of the iPad Pro however they typically hold two events in the fall of each year; one to unveil new iPhones in September, and another a month later to unveil its new iPads in October. Many expect the news to be released in October later this year.

Receive News & Ratings Via Email

Enter your email address below to get the latest news and analysts' ratings for your stocks with MarketBeat's FREE daily email newsletter: